I attended BEA a couple weeks ago basically to engage in research for our online and digital strategies. It was the most interesting BEA I have attended, and I have been going to them off an on for 20 years. The anticipation around the imminent changes in our business creates a unique atmosphere.
One of the more interesting speakers was Michael Shatzkin. I have found Michael’s blog, The Shatzkin Files insightful and interesting. In a recent blog, Michael posted his BEA speech:
“Stay Ahead of the Shift: How Content-Centric Publishers Can Flourish in a Community-Centric Web World”
I spend most of day listening to so called “experts” on where our industry is going. If you want to be a leader in publishing in the future, Michael’s views are at least worth considering. It takes 30 minutes to listen to the link, but it is definitely worth it. Michael makes special mention of Thomas Nelson as a publisher that may be on the right path in at least one area.
Sunday, June 14, 2009
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